Theory of the Gimmick: Aesthetic Judgment and Capitalist Form by Sianne Ngai (En

Description: Theory of the Gimmick by Sianne Ngai Estimated delivery 3-12 business days Format Paperback Condition Brand New Description Acclaimed critic Sianne Ngai theorizes the gimmick as an aesthetic category reflecting the fundamental laws of capitalism. Gimmicks make promises of saving labor and increasing value that we distrust but also find attractive. Exploring the use of this form, Ngai shows how its aesthetic dissatisfactions reflect deeper anxieties about capitalism. Publisher Description Christian Gauss Award ShortlistWinner of the ASAP Book PrizeA Literary Hub Book of the Year"Makes the case that the gimmick is of tremendous critical value Lies somewhere between critical theory and Sontags best work."-Los Angeles Review of Books"Ngai exposes capitalisms tricks in her mind-blowing study of the time- and labor-saving devices we call gimmicks."-New Statesman"One of the most creative humanities scholars working today My god, its so good."-Literary Hub"Ngai is a keen analyst of overlooked or denigrated categories in art and life Highly original."-4Columns"It is undeniable that part of what makes Ngais analyses of aesthetic categories so appealing is simply her capacity to speak about them brilliantly."-Bookforum"A page turner."-American Literary HistoryDeeply objectionable and yet strangely attractive, the gimmick comes in many guises: a musical hook, a financial strategy, a striptease, a novel of ideas. Above all, acclaimed theorist Sianne Ngai argues, the gimmick strikes us both as working too little (a labor-saving trick) and working too hard (a strained effort to get our attention).When we call something a gimmick, we register misgivings that suggest broader anxieties about value, money, and time, making the gimmick a hallmark of capitalism. With wit and critical precision, Ngai explores the extravagantly impoverished gimmick across a range of examples: the fiction of Thomas Mann, Helen DeWitt, and Henry James; the video art of Stan Douglas; the theoretical writings of Stanley Cavell and Theodor Adorno. Despite its status as cheap and compromised, the gimmick emerges as a surprisingly powerful tool in this formidable contribution to aesthetic theory. Author Biography Sianne Ngai is Andrew W. Mellon Professor of English at the University of Chicago. She is the author of Ugly Feelings and Our Aesthetic Categories: Zany, Cute, Interesting, winner of the Modern Language Associations James Russell Lowell Prize. Her work has been translated into multiple languages. Details ISBN 0674278747 ISBN-13 9780674278745 Title Theory of the Gimmick Author Sianne Ngai Format Paperback Year 2022 Pages 416 Publisher Harvard University Press GE_Item_ID:139318546; About Us Grand Eagle Retail is the ideal place for all your shopping needs! With fast shipping, low prices, friendly service and over 1,000,000 in stock items - you're bound to find what you want, at a price you'll love! Shipping & Delivery Times Shipping is FREE to any address in USA. Please view eBay estimated delivery times at the top of the listing. Deliveries are made by either USPS or Courier. We are unable to deliver faster than stated. International deliveries will take 1-6 weeks. NOTE: We are unable to offer combined shipping for multiple items purchased. This is because our items are shipped from different locations. Returns If you wish to return an item, please consult our Returns Policy as below: Please contact Customer Services and request "Return Authorisation" before you send your item back to us. Unauthorised returns will not be accepted. Returns must be postmarked within 4 business days of authorisation and must be in resellable condition. Returns are shipped at the customer's risk. We cannot take responsibility for items which are lost or damaged in transit. For purchases where a shipping charge was paid, there will be no refund of the original shipping charge. Additional Questions If you have any questions please feel free to Contact Us. Categories Baby Books Electronics Fashion Games Health & Beauty Home, Garden & Pets Movies Music Sports & Outdoors Toys

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End Time: 2024-11-13T04:10:29.000Z

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